What the Accelerator is
The Retention Editing Accelerator is a six-week cohort for YouTubers and video editors who want to keep viewers watching longer. Instead of reading about retention on your own, you work through our system step by step, apply it to your own videos every week, and get direct feedback on what to change.
It's built on the same four-stage system we use with our agency clients: a retention diagnostic, an editing system overhaul, a hook and structure redesign, and consistency so the improvements compound. It's the system behind results like Imperial, a finance channel that grew from 200K to 500K subscribers in 8 months.
Who it's for
- Creators who edit their own videos, or work closely with an editor, and see viewers dropping off early.
- Video editors who want to offer retention-focused editing and charge more for it.
- Channels between roughly 1K and 500K subscribers that have good ideas but inconsistent watch time.
If you'd rather have us handle everything, the done-for-you agency service is a better fit.
The six weeks
- Week 1: Retention diagnostic. Learn to read your retention graph second by second and find the exact moments viewers leave in your last five videos.
- Week 2: Hooks and the first 30 seconds. Rebuild your openings: payoff first, clear stakes, open loops. You re-cut one of your own intros.
- Week 3: Structure and open loops. Plan videos in sections that keep pulling viewers forward, with chapters that support rather than interrupt.
- Week 4: Pacing and pattern interrupts. Cut dead air, add B-roll, on-screen text and visual resets so attention never drops in the middle.
- Week 5: Visualising dense ideas. Turn numbers, charts and complex explanations into visuals viewers can follow.
- Week 6: Consistency and compounding. Build a repeatable editing checklist and upload rhythm so every video improves on the last.
What's inside: the techniques by name
- Retention editing: the four-stage system we use with agency clients (retention diagnostic, editing system overhaul, hook and structure redesign, consistency and compounding).
- Retention graph diagnosis: reading your audience retention graph second by second and finding the exact moments viewers leave in your last five videos.
- Hooks and the first 30 seconds: payoff first, clear stakes and open loops, with one of your own intros re-cut.
- Open loops and video structure: sections that keep pulling viewers forward, and chapters that support rather than interrupt.
- Pacing and pattern interrupts: cutting dead air, B-roll, on-screen text and visual resets so attention doesn't drop in the middle.
- Visualising dense ideas: turning numbers, charts and complex explanations into visuals viewers can follow.
- Consistency: a repeatable editing checklist and upload rhythm.
- From the included book: the Promise, Proof, Path intro structure, five hook types, the payoff ladder, the 40% re-hook, the density ladder, J-cuts and L-cuts, the interrupt map, the pre-export checklist and the 30-Day Growth Plan.
What you get
- Weekly lessons and live group sessions
- Feedback on your own videos every week
- Our editing checklists and templates
- A copy of our book, Secrets to become a celebrity on Youtube
- A small cohort, so questions actually get answered
New to retention? Start with our free guides on improving audience retention and writing hooks for the first 30 seconds.
Book vs Accelerator vs free resources
Three ways to learn the same retention-editing system, from free to six weeks of feedback:
| Free resources | The book | The Accelerator | |
|---|---|---|---|
| Price | Free | £600.00 one-time | £2,428.69 one-time (£1,674.96 course + 45% service fee), book included |
| What you get | The first 2 pages of the book, free blog guides, the YouTube Channel Roast, the Hook Checker and the Retention Revenue Calculator | The full 38-page system in 13 parts: diagnosis worksheet, hooks, open loops, pacing, pattern interrupts, interrupt map, pre-export checklist and a 30-day plan | Six weeks of lessons and live group sessions, feedback on your own videos every week, checklists and templates, and a copy of the book |
| Who it's for | Anyone starting out, or checking whether the method fits their channel | Creators and editors who want the complete system and will apply it on their own | Creators and editors who want their videos reviewed every week, typically channels between about 1K and 500K subscribers |
| Feedback on your videos | Automatic scores from the free tools | None: you run the diagnosis yourself | Every week, in a small cohort |
Free: YouTube Channel Roast · Hook Checker · Retention Revenue Calculator · the book's first 2 pages · guides on open loops, stacking open loops in a documentary, curiosity gaps vs open loops, documentary retention and reading your retention graph. The book: Secrets to become a celebrity on Youtube.
Frequently asked questions
How much does the Accelerator cost?
£2,428.69 one-time for the full six weeks: £1,674.96 course + £753.73 service fee (45%).
When does the next cohort start?
The next round starts Monday 16 November 2026, with 10 seats. Book your seat on this page; when a round is full, you can join the waitlist for the next one. To guarantee a seat in a future round, you can pay a £280 seat deposit: it is taken off the £2,428.69 price when you join, and it is non-refundable if you don't take up your seat once that round opens. The free waitlist has no charge.
How much time does it take each week?
Plan for around 3–5 hours a week: one lesson, one live session, and applying the week's changes to one of your own videos.
Do I need to be a professional editor?
No. You need to be able to edit basic videos yourself or work with an editor. The Accelerator focuses on retention decisions, not software tutorials.
What's the difference between the Accelerator and the book?
The book gives you the system to apply on your own. The Accelerator adds structure, deadlines and weekly feedback on your own videos, which is where most people get stuck.
Compare all options on the Programs page.